Alright, I flip on the radio, and it’s just… chaos, man. Every damn minute – boom! – a stinger. Station name, some cheesy jingle, a voice blaring, “You’re tuned to Radio Blah-Blah, the best in town!” Over and over, like I’ve got amnesia and can’t remember what I’m listening to. What’s with this production nonsense? Feels like they’re trying to brainwash me into not touching the dial.
Back in the day, radio was about the vibe. You’d turn it on, music would flow, maybe the DJ drops a witty line or two – good times. Now? Song barely kicks in, and – wham – cut off for another “Radio Super-Duper, number one forever!” Dude, I get it, chill. It’s like watching a movie where some guy pops up every scene yelling, “You’re still watching Batman!” Drives me up the wall.
And don’t get me started on the ads. Holy hell, the ads. Just when you’re feeling a track, here comes: “Buy our mattresses, sleep like a king!” or “Get your car waxed, shine bright!” Bro, I came for tunes, not this crap. Seems like production folks think I’m some idiot who needs constant reminders of the station or their sponsors, or I’ll just… what, get lost in the ether?
Caught this one station the other day – pure madness. DJ rambled for like five minutes about his smoothie, then a song plays – thirty seconds, tops – and bam, another stinger. I’m picturing some producer in the booth with a stopwatch, screaming, “Hit the ID again, they’ll forget us!” It’s not radio anymore, it’s audio spam. And the worst part? They think this works. Like if they shove “Radio X” in my face enough, I’ll tattoo it on my heart. Yeah, right. I’m one step from ditching it for podcasts.
Bottom line, radio production’s gone to crap. It’s all about hammering you with the brand, selling you stuff, keeping you from changing the station. Music? Soul? Nah, forgotten. It’s like talking to a buddy who keeps shoving his business card at you mid-chat. Annoys the hell outta me.
